When you stretch out your hand and touch or grab at something you reach for it. When you drive, ride, fly or walk and arrive at a destination, you reach the destination (this is very clearly stated by the voice in the system if you are using a GPS). When you affect and influence people across a wide geographic spectrum, you have a reach covering that audience. You reach for something, reach a destination, reach a person, reach a milestone and reach a goal. What an interesting word, REACH. Reach is a very rich word, is it not? I was just wondering how reach applies to my own life and that of everyone else around me. What am I reaching for, who am I trying to reach and what destination will I reach with where I am facing and at my current pace? The answer was a plain and simple one. I must be on a correct path be moving not stagnant. Couple of times I have been driving and tried to reach for something in the back seat, but because I cannot simultaneously remove my eyes off the road, I miss it a couple of times, and end up stopping the car so that I can get the item. Either I reach in the wrong direction, or my reach is too short to where the item is, both which deny me my goal. If you reach out to the wrong thing you will not get the result you want and you may even get burnt, literally or figuratively, if you reach the wrong destination, you may need to re-trace your steps and re-route to the correct one. If you reach the wrong audience you may receive negative criticism and be discouraged thinking you did the wrong thing.
Reach is something we do everyday of our lives knowingly or unknowingly, spoken or unspoken. In the morning I reach for the towel after a shower or bath, then reach for the shelf, rack or drawer where my clothes are. I then reach for the cereal box up in that high cupboard for a healthy breakfast and then reach for the car keys as I rush to drive out. We reach different places, the office, our house, church, conference venue or a function. We reach out to different people, our family, friends, workmates and other people, maybe because we are extroverts or we just care about them. We are always reaching for something or someone, and sometimes we find out and make peace with the fact that certain things are out of reach, and we realign our intent to reach with our possibilities. Inevitably however, at some point we reach the end of our lives. This is one destination we do not intentionally reach out for, but we find ourselves there anyway. Now the question that comes is, when you reach that point in life, would you have reached where you were going and in the process, the people you wanted to reach? I not only want to reach milestones, but I also want to reach people and places. It is a decision I have reached as I thought about the effect of reach on my life. Now you can reach your own conclusions and maybe continue on your current path, or change direction and start reaching for your goals and also reaching out to the people you need to reach in your life. Enjoy the journey and hopefully smile when you reach your destination.